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10 Must-Do Strategies for Project Managers When Negotiating with Vendors

Inspired by Chris Voss’s book “Never Split the Difference”

Negotiating with vendors stands as a critical skill for project managers. The art of negotiation not only secures favorable terms but also fosters stronger, more productive relationships. Drawing insights from Chris Voss’s book “Never Split the Difference,” here are ten essential strategies to master negotiations with vendors, including practical examples of mirroring techniques.

1. Prepare Diligently, Embrace Empathy

Before negotiations, gather comprehensive information about the vendor, their industry, and market trends. Channel empathy by understanding their perspective, needs, and constraints. For example, if you discover a vendor is facing challenges in their team resources, acknowledge this and express understanding.

2. Active Listening and Tactical Silence

Embrace the power of silence and active listening. Understand their motivations, concerns, and priorities. Create space for the vendor to express themselves fully. Mirror their statements to show engagement, for instance, “It sounds like the timeline is a crucial factor for your team. Can you elaborate on that?” Using this method, when it’s your turn to present your factors and the desired timeline, the vendor feels heard and will be willing to meet your requirements.

3. Seek Information with Tactical Questions

Ask calibrated, open-ended questions to uncover valuable information. Probe to understand the underlying motivations and potential areas of flexibility. Mirror their responses to build rapport, like repeating a key phrase they used, indicating your attentiveness.

4. Anchor with Confidence, Aim for Flexible Solutions

Set ambitious but realistic starting points (anchors) in negotiations. Focus on flexible solutions that benefit both parties rather than rigid positions. Use mirroring to acknowledge their initial proposals and express your desire for a mutually beneficial outcome.

5. Create a Collaborative Atmosphere

Cultivate a collaborative, problem-solving atmosphere. Encourage a sense of partnership by working towards mutual goals and solutions. Mirror their cooperative language to reinforce the idea of working together.

6. Use Mirroring Techniques

Reflect the vendor’s words and emotions to build rapport and foster a sense of understanding and connection. If a vendor expresses frustration about a particular issue, mirror their sentiment by acknowledging, “It seems like there are some frustrations on your end. Let’s explore how we can address those.”

7. Emphasize “No” and “That’s Right”

Guide negotiations by encouraging the vendor to say “no” to less favorable terms. Acknowledge their concerns with a “that’s right” approach, affirming understanding. If a vendor expresses hesitance about a specific condition, mirror their concerns with a response like, “It sounds like that aspect might be a challenge for you, is that right?”

8. Demonstrate Fairness and Empathy

Display fairness in negotiations, emphasizing a win-win scenario. Showcase empathy by understanding and addressing their concerns and needs. Mirror their emotions by acknowledging their perspective, such as saying, “I can appreciate how important this aspect is for your team. Let’s work towards a solution that benefits both of us.”

9. Leverage “Black Swan” Events

Be prepared for unexpected shifts or events that might impact negotiations. Anticipate and adapt to these “black swan” moments for better outcomes. Use mirroring to express understanding of the unexpected challenges the vendor may be facing.

10. Summarize and Confirm Agreements

Summarize agreed-upon terms to ensure mutual understanding. Confirm the agreement in writing to avoid misunderstandings and discrepancies. Mirror the key points of the agreement in your confirmation to reaffirm the shared understanding.

Mastering negotiations with vendors is about more than just securing favorable terms; it’s about nurturing strong, enduring partnerships. By adopting these strategies inspired by “Never Split the Difference,” project managers can elevate their negotiation skills and cultivate mutually beneficial relationships with vendors.


how to negotiate like a pro

Negotiate Like a Pro With Chris Voss’s “Never Split The Difference”

Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss’s head, revealing the skills that helped him and his colleagues succeed where it mattered most: saving lives. 

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